Minimalism with emotion
About Me
I’m Ksenia Popova — a graphic and web designer with a quiet obsession for balance, light, and detail.
I create visual systems that feel effortless — minimalist, cohesive, and emotionally resonant.
My background in art and design shaped how I see the world: I believe that beauty lies in structure, and meaning reveals itself through simplicity. Whether it’s a brand identity, a digital interface, or a social media story, my goal is always the same — to make design feel human.
I’ve worked with restaurants, travel agencies, and lifestyle brands, helping them build identities that speak clearly and look timeless. Every project is a dialogue — between logic and intuition, function and emotion.
Based in Chicago, I bring a European sensibility with a modern edge — clean lines, subtle contrasts, and a sense of quiet confidence.
If your brand values aesthetics, clarity, and emotion, we’ll speak the same visual language
MY EXPERIENCE
DESIGN EXPERIENCE
With over five years of experience in graphic and brand design, I’ve developed visual systems that connect clarity with emotion. My work combines structured thinking with a refined aesthetic, focusing on identity, web, and social media design.
Before relocating to Chicago, I worked as a designer in Kyiv, creating cohesive brand experiences for restaurants, lifestyle projects, and corporate clients. Today, I continue to craft minimal, meaningful designs that balance function and visual storytelling
PORTFOLIO GALLERY
I offer a full spectrum of design solutions:
Brand Identity: from logos to complete visual systems.
Web & UI Design: websites and interfaces designed for clarity and engagement.
Social Media & Content: cohesive social systems for consistent brand presence.
Every project is approached with precision and a focus on creating work that communicates clearly and elegantly.
